Consumer Product Marketing Lead, Link ✓

📋 What you will do

• Define Link's consumer positioning and messaging framework
• Lead the end-to-end go-to-market (GTM) strategy for new Link features
• Influence feature prioritization and product roadmap using consumer insights
• Partner with Brand Marketing to align campaigns with product truths
• Drive consumer research, behavioral analytics, and market data synthesis
• Define and track KPIs across the consumer marketing funnel

🛠 Stack and skills

✅ What we expect

• Experience in product marketing across the entire product lifecycle
• Strong cross-functional collaboration skills with Product, Sales, and Brand teams
• Ability to translate complex product innovations into compelling narratives
• Strong analytical skills to synthesize qualitative and quantitative data

🎁 What we offer

• Unprecedented opportunity to work at global scale with 250M+ users