RU | EN

📝 Description

📋 What you will do

  • Own and optimize performance marketing campaigns across search, social, and display channels
  • Build and manage full-funnel lead generation campaigns with focus on measurable ROI
  • Develop landing page strategies, ad messaging, and conduct A/B tests
  • Set up and monitor campaign tracking, attribution, and reporting dashboards
  • Manage marketing for healthcare B2B audiences and decision-makers
  • Build and optimize AI agents and workflows for marketing automation and lead nurturing
  • Apply prompt engineering to improve campaign strategy, creative, and audience research

🛠 Stack and skills

Paid Search (Google Ads) Paid Social (LinkedIn, FB) AI Marketing Tools Prompt Engineering Agentic AI Workflows Conversion Tracking (Pixels, UTMs, Attribution) Marketing Automation

What we expect

  • Strong hands-on expertise in end-to-end performance marketing
  • Experience in B2B healthcare technology, senior care, or related audiences
  • Proficiency in modern AI tools and agentic marketing strategies
  • Analytical and execution-focused mindset with growth orientation
  • Ability to report directly to the CMO and drive measurable growth

🎁 What we offer

  • Strategic role within iCareManager company
  • Direct reporting to the CMO
  • Opportunity to work with emerging AI tools to drive marketing performance
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