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📝 Description

📋 What you will do

  • Act as an analytical partner to the Head of Marketing and Performance Marketing leads
  • Shape data-backed channel mix and budget decisions
  • Own the mobile attribution framework across paid and organic channels
  • Manage setup, maintenance, and quality control in attribution tools
  • Design, run, and analyze experiments including incrementality and geo tests
  • Measure the impact of offline and upper-funnel campaigns on performance metrics
  • Develop new metrics to inform decision-making across the organization
  • Develop informative data visualizations and reports
  • Own necessary data flows in collaboration with the Data Engineering team

🛠 Stack and skills

AppsFlyer Adjust SQL Relational databases iOS and Android attribution flows (SKAN, ATT, deferred deep links)

What we expect

  • Minimum of 3 years of work experience as a data/marketing analyst
  • Deep hands-on experience with mobile attribution tools and troubleshooting
  • Solid understanding of iOS and Android attribution flows
  • Proficiency in data visualization
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