RU | EN

Digital Marketing Manager

📍 Madrid, Madrid, Comunidad de Madrid, España
Published: 4 June 2026 Updated: 9 minutes ago

📝 Description

📋 What you will do

  • Own Nabu Casa's digital channels: website, email, SEO, paid, and social
  • Plan and execute digital campaigns from brief to post-campaign analysis
  • Grow organic search through content strategy and on-site SEO
  • Run email marketing for Nabu Casa Cloud subscribers
  • Own the paid digital budget and optimise ROI across channels
  • Report on digital performance weekly and prioritise next actions
  • Grow the brand presence in Home Assistant, Reddit, and YouTube communities
  • Test growth channels: affiliate, referral, and influencer

🛠 Stack and skills

Website Email marketing SEO Paid social Paid search Social media Marketing automation CRM Mailchimp HubSpot Analytics dashboards Funnel analysis

What we expect

  • Hands-on experience managing digital channels independently
  • Ability to work with a technically sophisticated and demanding audience
  • Strong copywriting for digital contexts
  • Ability to build dashboards and interpret data without a data team
  • Ability to distinguish signal from noise in analytics
  • Hands-on mindset with strong execution focus
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