Lead** **Retention Manager / CRM Manager

📋 What you will do

• Develop and implement player retention strategies based on segmentation and behavior analysis
• Set up and launch automated CRM campaigns
• Develop and manage loyalty, cashback, and personalized bonus programs
• Run A/B tests for communications, offers, and trigger sequences
• Prepare reports on retention activity performance

🛠 Stack and skills

✅ What we expect

• At least 2 years of player retention experience in iGaming
• Understanding of unit economics and cohort analysis
• Basic SQL skills for segmentation and data exports

🎁 What we offer

• Remote work with a flexible schedule
• Competitive compensation based on interview results
• Long-term customer base strategy with transparent regulatory boundaries
• Ready-made infrastructure for user communication
• Creative freedom in campaign development and support for experiments

📞 Selection process