Content Marketing Lead: Campaigns, Demand Generation & Thought Leadership ✓

📋 What you will do

• Develop and execute a global content strategy for campaigns, demand generation, and thought leadership
• Create content that reinforces the market narrative, supports GTM goals, and builds brand trust
• Identify the key themes, formats, and storylines to drive engagement, leads, pipeline influence, and brand credibility
• Translate complex product, market, and customer insights into clear, differentiated content for multiple audiences
• Own content creation across the funnel, from awareness and education through consideration and conversion
• Produce high-impact assets including ebooks, white papers, research reports, comparison guides, one-pagers, webinars, landing pages, executive thought leadership, customer stories, video, and audio
• Repurpose research, events, webinars, and customer narratives into multi-format content programs
• Own content from ideation through publication and measurement
• Partner closely with product marketing, PR, brand, sales, regional marketing, events, customer marketing, and external agencies
• Help modernize content production and improve the speed, consistency, and scalability of content creation

🛠 Stack and skills

✅ What we expect

• Senior-level content marketing leader
• Experience building or operating AI-enabled editorial production systems
• Ability to work at the intersection of storytelling, pipeline generation, and editorial operations
• Ability to turn complex ideas into high-impact global content programs
• Experience collaborating cross-functionally with marketing, PR, sales, and agencies

🎁 What we offer

• End-to-end ownership of content at a global level
• Opportunity to shape the company’s product and market narrative
• A culture that values experimentation with AI and modern content operations