Marketing Analyst, PLG & Self-Serve Analytics ✓
📍 Remote - US
Published: 2 June 2026
Updated: 2 days ago
📝 Description
📋 What you will do
- Own PLG analytics for Twilio's self-serve business
- Analyze free-to-paid conversion, usage-based cohorting, signal-based audience development, and growth experiments
- Bridge the Self Service and GTM motions to accelerate conversion
- Translate business needs into technical solutions using Python and SQL
- Collaborate with Marketing Data Engineering to move tests from pilot to production
- Build partnerships with sales and marketing leaders to launch experiments
- Create feedback loops with sales teams to validate play effectiveness
- Synthesize concise insights for technical and non-technical stakeholders
- Develop and maintain analytical toolkits, dashboards, and segmentation models
🛠 Stack and skills
Python
SQL
PLG analytics
Self-serve funnel
Growth experimentation
Cohort analysis
Segmentation frameworks
Dashboards
✅ What we expect
- Experience in marketing analytics or growth analytics
- Ability to translate business needs into scalable technical solutions
- Strong communication skills with technical and non-technical stakeholders
- Ability to work with cross-functional teams
- Ability to synthesize data into short, clear takeaways