📝 Description
**Retention Manager**
Format: Full-time, remote
Company: online casino operator
**Tasks:**
- Build a retention strategy from scratch: player segmentation, lifecycle, loyalty program
- Develop and launch bonus mechanics, promotions, tournaments for different markets
- Manage VIP players directly: personalized offers, feedback, retention
- Set up CRM communications (email, push) by segments and triggers
- Analyze churn, LTV, DAU/MAU and promptly propose improvement measures
- Test hypotheses together with the team and scale successful mechanics
- Participate in shaping the product and marketing strategy
**Requirements: **
- 2+ years of experience in retention / CRM in iGaming
- Understanding of the player lifecycle, retention psychology, and bonus economics
- Experience working with CRM platforms
- Ability to work with data: segmentation in Excel/SQL at a basic analyst level
- English / Spanish
- Readiness to build processes from scratch without ready-made instructions or a large team
**We offer:**
-Fully remote work format
- Opportunity to build the function from scratch and influence the product strategy
- Competitive salary (payment in $)
- Growth together with the product: opportunity to head the Retention department
To apply: @anastazzzzjaa
#vacancies
📩 Apply
💬 @anastazzzzjaaSimilar jobs
Telegram
💰 ₽100 000–120 000
7 hours ago →
Ahrefs
Google Search Console
Screaming Frog
💰 from $3 000
5 days ago →
Google Ads
Google Accounts
Octo
💰 from $800
12 hours ago →