PPC & Ad Specialist (Freelance, Remote)

📋 What you will do

• Manage and optimize 14–15 advertising accounts across Amazon, Google, Walmart, Meta, and others
• Ensure consistent monitoring of campaign performance across all brands
• Identify and eliminate wasted ad spend from ineffective keywords and bids
• Optimize ACoS, ROAS, conversion rates, and targeting strategies
• Reallocate budgets toward high-performing campaigns and audiences
• Manage Amazon PPC including keyword targeting, bid adjustments, and search term analysis
• Apply marketplace-specific best practices for Walmart, eBay, and Etsy ads
• Support optimization of product listings to improve ad performance
• Monitor performance metrics and communicate actionable insights to leadership

🛠 Stack and skills

✅ What we expect

• Proven hands-on experience in PPC and paid advertising
• Experience managing multiple e-commerce advertising accounts simultaneously
• Strong understanding of campaign optimization and budget allocation
• Ability to work independently and make data-driven optimization decisions
• Strong analytical mindset with ability to interpret performance data
• Ability to prioritize and manage multiple brands and platforms

🎁 What we offer

• Freelance format
• Remote work
• Work with a U.S.-based e-commerce portfolio company