Product Lead, Growth Marketing ✓
💰 $220 000–370 000
/ year
📍 Foster City, CA
Published: 4 June 2026
Updated: 3 hours ago
📝 Description
📋 What you will do
- Own full-funnel performance marketing across paid search, paid social, ASO, and lifecycle
- Build an AI-driven creative engine for generation, testing, and iteration
- Maintain a persistent knowledge layer so experiment results and creative insights compound automatically
- Own conversion signal quality, audiences, and attribution end to end with DE
- Run a structured experimentation program with a closed feedback loop
- Automate performance reporting and alerting for performance, CAC, creative fatigue, and payback drift
- Build geo strategies across market tiers and break down performance by region
- Automate budget allocation, test prioritization, and underperformer rotation
🛠 Stack and skills
AI
Automation
APIs
Paid Search
Paid Social
ASO
Lifecycle Marketing
Data Science
Data Engineering
✅ What we expect
- Experience across paid search, paid social, and lifecycle marketing
- Ability to build systems and workflows, not just run campaigns
- Strong AI-first mindset and automation orientation
- Ability to work as an individual contributor
- Strategic thinking and a systems mindset
- No engineering background required
🎁 What we offer
- Salary: $220,000–370,000
- Work format not specified
- Work at the intersection of growth, product, and marketing
- Support from data science and data engineering partners
- Brand marketing sets the creative direction