VP Product Marketing ✓
📍 Redwood City, CA
Published: 21 May 2026
Updated: 2 days ago
📝 Description
📋 What you will do
- Develop and manage the product marketing strategy
- Define Anomali's positioning, messaging, and competitive differentiation
- Lead Analyst Relations as a growth driver
- Launch and support new product introductions
- Coordinate cross-functional processes for campaigns, sales enablement, and tracking
- Monitor market trends, customer needs, and product use cases
- Manage the competitive landscape and adapt messaging to preserve differentiation
- Create and curate campaign and sales enablement assets
- Educate the market on Anomali's value through demos, white papers, workshops, presentations, and technical blogs
- Grow the customer reference program
🛠 Stack and skills
Cybersecurity
ETL
SIEM
XDR
SOAR
Analyst Relations
Sales Enablement
Campaign Tracking
Product Launch Management
White Papers
Data Sheets
Demos
Presentations
Technical Blogs
✅ What we expect
- Experience in a leadership marketing role at a high-growth company
- Deep understanding of the cybersecurity domain
- Experience building efficient, scalable, and profitable growth
- Experience defining new market categories
- Experience with targeted multi-touch marketing campaigns and demand generation
- Strong strategic and tactical marketing skills
🎁 What we offer
- Onsite format, Redwood City preferred
- Work at Anomali, headquartered in Silicon Valley
- Join the team building a modern AI-powered Security Operations Platform