Head of Marketing APJ ✓
📍 Singapore
Published: 2 June 2026
Updated: 2 days ago
📝 Description
📋 What you will do
- Develop and execute a comprehensive APJ demand marketing strategy
- Own pipeline generation across all segments from SMB to the largest enterprise accounts
- Develop and run post-sales marketing to increase retention, adoption, and expansion
- Plan and execute regional events, roadshows, and executive engagement across APJ
- Lead the marketing team and coordinate work with regional and global functions
- Align messaging and campaigns with sales and product marketing for the APJ audience
- Manage ABM approaches for strategic accounts and analyze campaign performance
- Optimize marketing programs based on data and report on results
🛠 Stack and skills
Demand marketing
Pipeline generation
Post-sales marketing
Retention
Adoption
Upsell
Cross-sell
Advocacy programs
Loyalty programs
User groups
Event marketing
Roadshows
Executive engagement
ABM
Analytics
Global Demand Center
Product Marketing
Partner marketing
CSPs
SIs
Resellers
✅ What we expect
- Seasoned growth marketing experience
- Ability to build structure and processes quickly
- Experience working with the APJ market
- Ability to thrive in a dynamic environment
- Strong cross-functional collaboration skills
- Experience managing a 10+ person team
- Results-oriented mindset with a focus on revenue growth