Lifecycle Marketing Manager

📋 What you will do

• Develop and execute lifecycle marketing strategies to increase engagement and revenue
• Manage customer segmentation and targeting to optimize the customer journey
• Create and manage email marketing campaigns including promotions, newsletters, and triggers
• Execute SMS and push notification campaigns across multiple channels
• Monitor and analyze campaign performance to optimize results and ROI
• Collaborate with product, design, and analytics teams on integrated campaigns
• Build a deep understanding of customer behavior and needs to inform strategy
• Develop and maintain a testing and experimentation framework

🛠 Stack and skills

✅ What we expect

• Strong analytical skills and data-driven decision making
• Understanding of customer behavior and segmentations
• Ability to self-manage
• Passionate to learn graphic design

🎁 What we offer

• Remote opportunity
• Full-time employment
• Pay range shared during the recruitment process
• 6% 401K retirement match
• Healthcare benefits (medical, dental, and vision)