Senior Content Marketer, Tolк

📋 What you will do

• Develop the content strategy for Tolk and align it with product, PR, SMM, and marketing
• Drive online acquisition of enterprise clients together with product and internet marketers
• Support the ABM function with industry content, case studies, and personalized communications for decision-makers
• Build a sales content library with value propositions, feature descriptions, and responses to customer pain points and objections
• Design content funnels for nurture, cross-sell, and upsell journeys
• Support GTM launches and website development through messaging, landing pages, and product pages
• Work with research, insights, and metrics to measure content performance and propose improvements
• Manage content production and implement AI tools into workflows

🛠 Stack and skills

✅ What we expect

• 3+ years of experience in B2B content marketing, product communications, or a related marketing role
• Understanding of how content impacts leads, conversion, sales, retention, and revenue
• Experience working with enterprise clients
• Experience in IT, SaaS, fintech, or other complex B2B products is especially valuable
• Ability to build content funnels, work with metrics, and evaluate campaign performance
• Strong editorial judgment and experience managing commercial content production
• Ability to work in a cross-functional environment and handle a high volume of communication and information

🎁 What we offer

• Salary: discussed after the interview
• Remote, hybrid, or office-based work depending on your city
• The company provides equipment and everything needed for work
• Open culture and strong horizontal connections
• Internal social network, monthly all-hands, team offsites, and workshops for knowledge sharing