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Marketing Manager, SMB and Mid-Market - EMEA

📍 Dublin
Published: 20 May 2026 Updated: 2 weeks ago

📝 Description

📋 What you will do

  • Define and execute the marketing strategy for SMB and Mid-Market across EMEA
  • Own key business and revenue metrics throughout the sales funnel
  • Accelerate pipeline through upsell and cross-sell opportunities
  • Launch co-selling initiatives together with Partner Marketing
  • Plan and execute full-funnel marketing campaigns
  • Align account plans with Sales leadership
  • Manage lead follow-up and build trust as a strategic partner
  • Identify, localize, and produce marketing content and assets
  • Track and measure the performance of marketing programs

🛠 Stack and skills

EMEA SMB Mid-Market Ideal Customer Profiles (ICP) Partner Marketing Digital Marketing Demand Generation Product Marketing Sales

What we expect

  • Strategic, results-oriented marketing leader
  • Senior individual contributor
  • Experience at the intersection of strategy, execution, and cross-functional influence
  • Data-driven mindset
  • Ability to work closely with regional sales teams
  • Interest in building a high-velocity revenue engine
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